These days more than 90% of consumers are said to begin their home search online. As these potential buyers start digging through the internet make sure your listing is there to be found. There are several prominent sites that allow you to create ‘featured listings’, these listings will be seen by hundreds if not thousands more buyers.
Virtual tours are popular these days. They allow potential buyers to further explore a home without having to set up a showing or even contact an agent. Posting to say YouTube will also help optimize your listing so more potential buyers see it online.
Use Social Media
It’s no secret that social media is important these days. Even if you’re not into facebook, twitter, or one of the many others – consider posting your listing on these sites as they will help more buyers see your listing in a more personal setting.
Not everyone can imagine what your listing will look like once it’s filled with furniture. If your property is sitting vacant and has no furniture then consider staging. Staging gives buyers a good idea of how their furniture may work in the home and a better chance for you to make a quick sale.
Beat the Competition with Condition
Before listing your home, consider the overall condition and any repairs that may help buyers pull the trigger. It’s no secret that there are plethora of short sales and bank owned properties on the market these days. A lot of times these properties are beat up, make sure your listing is a pleasant surprise for buyers looking for something that is in good condition and move-in-ready.
When a property is vacant it can be shown at any time. If you are still living in your property while trying to sell it setting up showings may be more difficult. Make sure you make it easy for buyer’s agents to get their clients in your home. Homes that don’t get shown do not get sold.
Get Real About Pricing
Have your realtor pull information on comparable sales in your area over the last few months. Values have dropped in many markets and you need to have an idea of where your property stands before you try and sell it. Once you know what similar houses are selling for you and your realtor should be able to come up with a reasonable listing price.
Depersonalize and De-clutter
This goes along with staging. Just as potential buyers may have trouble imagining their furniture in a vacant house, they may also have a hard time getting past your personal touches or a messy play room. Before listing your home, stand back consider making any changes that will make it as objective as possible for a prospective buyer. For example, that playroom that hasn’t been cleaned up for years may shine as an office with just a little work… something to consider.
Listen to Your Agent
A good listing agent has great idea of what’s happening in your market and how to get your home sold. Listen to your agent and work with him/her to develop strategies that may help sell your home quickly.